Shared Values Set the Context for Individual and Collective Behavior
For
those of you who get the opportunity to lead an entire organization, additional
challenges will surface. Not the least of these is ensuring a corporate culture
aligned with the collective values of its employees.
Recall
the earlier quote from Henry Ford: "A
business that only makes money is a poor business."
Without
a doubt, this quote is more true in today's world of Corporate Social
Responsibility (CSR), multiple constituencies, more knowledgeable customers,
and a highly mobile workforce than it was during the "glorious"
Industrial Age of the 1900s.
Likewise,
the management philosophies and tools of the 20th century are no longer as
useful or effective for leading a 21st century workforce. In fact, many
leadership observers believe the pendulum has currently swung too far in the
direction of the management ethos of "what gets measured gets done"
and has resulted in too much emphasis on setting specifically measurable
criteria for every aspect of business.
While
goal setting and measurement tracking are still valid practices, the core leadership philosophy for business owners and
managers today is best built on the values of transparency, excellence and
caring for one another. How these core values are expressed through action and
behavior differentiate one organization from another.
The
Supreme Court in the United States has pronounced that "companies are
people" with the same First Amendment rights and protections as
individuals. While not every jurisdiction will go this far in granting
organizations human qualities, the best business owners and leaders do see
their organizations as living and evolving entities driven by shared values.
Each
person on your team has their own inherent set of values. It is an unwise
business owner or leader who expects his or her employees to park their
individual values at the door upon arrival at work each day.
The
astute business owner or leader, on the other hand, coalesces his or her staff
around a set of shared values that set and define the context for individual
and collaborative behavior.
Motorola
Solutions is one such entity with a clearly defined set of shared various:
We are innovative
We are passionate
We are driven
We are accountable
We are partners
These
values not only drive the decision-making process and collaborative efforts
within this global, multi-cultural organization, they are also used as
important criteria in the company's recruitment and talent development
processes.
This article is partially excerpted from our top-ranked personal development book Project You: Living A Determined Life, which is available in Kindle and paperback formats at Amazon.